How can consumer purchasing data (retail and OOH) be integrated with dietary intake data to provide a more comprehensive picture of dietary behaviours and trends?
Background
FSS is committed to building a comprehensive evidence base to understand dietary patterns and inform public health nutrition policy. Central to this is the innovative tool Intake24 to collect and analyse dietary intake data. This enables FSS to assess progress against the Scottish Dietary Goals (SDG), identify at-risk population groups, and track changes over time. FSS is establishing a robust dietary surveillance programme that consolidates all monitoring activities, identifies evidence gaps, and supports new research. These efforts are underpinned by a commitment to digital innovation, including the use of dashboards and infographics to make data more accessible and impactful for policy makers and public engagement. In addition, the surveillance programme will consider options for improved reporting on under-represented groups and markers of environmental sustainability.
Next steps
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Source
This question was published as part of the set of ARIs in this document:
Related UKRI funded projects
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PLAN’EAT - Food systems transformation towards healthy and sustainable dietary behaviour.
The EU food system is under considerable pressure for change due to its negative climate, environmental and health impacts. Food system transition will require changing dietary habits of millions of Europeans. PLAN’EAT a...
Funded by: Horizon Europe Guarantee
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Why might this be relevant?
The project aims to advance the scientific basis on factors influencing dietary behaviour and deliver solutions for transition through a transdisciplinary approach.
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Data-driven integration of emerging technologies to generate a Standardised and Objective Dietary Intake Assessment Tool
Nutrition surveys aim to understand how usual diets impact health. The problem with this is that we don't have an accurate tool to assess diet. We rely on people telling us what they have eaten in the last day or month. ...
Funded by: MRC
Lead research organisation: Aberystwyth University
Why might this be relevant?
The project aims to develop a combined tool to accurately assess diet, which aligns with the goal of integrating consumer purchasing data with dietary intake data.
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Consumer Lab: Building academic-industry partnerships to ensure sustained acceptance of healthy foods
Poor diet has a dramatic impact on the prevalence of non-communicable diseases such as obesity, diabetes, cardiovascular disease, and cancer. In response, researchers can innovate to improve the nutritional quality of fo...
Funded by: BBSRC
Lead research organisation: University of Bristol
Why might this be relevant?
The project focuses on building academic-industry partnerships to ensure sustained acceptance of healthy foods, which is related to understanding food choice and dietary behaviours.