Understand how new approaches and technology (e.g. wearable devices), can expand and improve our understanding of how people think, feel and behave in relation to sport and physical activity.
Background
Sport England seeks to tackle inequalities in sport and physical activity, providing opportunities to people and communities that have traditionally been left behind, and helping to remove the barriers to activity.
Understanding how people think, feel, experience, and behave towards sport and physical activity is fundamental in shaping inclusive, equitable policies and practices. We need greater evidence on what works so we know how best to do this.
The question above relates to the following Sport England Area of Research Interest: ARI 1 Understanding attitudes and behaviours in relation to sport and physical activity.
*Please visit Sport England's ARI webpage for our definition of under-represented groups, and to download the source document: https://www.sportengland.org/research-and-data/areas-of-research-interest
Next steps
Connect with us. If you would like to join the Sport England ARI network, attend events, undertake research, or share existing research, please complete this form: https://forms.office.com/e/3awdtjK68y
Topics
Related UKRI funded projects
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Access and use of running self-tracking data for public health
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Why might this be relevant?
Partially relevant as it focuses on self-tracking data in running, not directly related to understanding attitudes and behaviors in sport and physical activity.
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Why might this be relevant?
Fully relevant as it addresses the market gap for physically inactive and under-represented groups using AI home sensors and wearable technologies to support physical activity.
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ESPRIT with Pervasive Sensing (Programme Grant)
Elite athletes walk a fine line between performance success and failure. Although regarded by the public as examples of ultimate fitness, in reality they often exhibit vital signs bordering on clinical pathology. Their p...
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Why might this be relevant?
Partially relevant as it focuses on elite athletes and performance monitoring, not directly related to understanding attitudes and behaviors in sport and physical activity.