4.2e How do different exhibition formats and audience engagement strategies impact visitor attendance, demographic diversity and the overall visitor experience?

Background

DCMS is committed to increasing access for everyone. To achieve this, we aim to increase participation across culture and heritage sectors. Although there is a significant body of research on participation, DCMS is interested in research that moves beyond headline participation numbers to explore the barriers to engagement, across geographic, demographic and socio-economic factors. Specifically, we seek to understand the reasons for non-participation and how specific interventions can effectively broaden audiences to improve participation in culture.

Next steps

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