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The future of linear TV
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The future of linear TV
What is the size of the population who watch linear TV but currently have no broadband at home? What size may that population be in the coming decades?
Department for Digital, Culture, Media & Sport, 2023
media
television
broadband
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The future of linear TV
What are the characteristics of those who watch linear TV but engage very little with digital technologies? Why is their engagement low? What are the barriers and enablers for adopting non-linear TV?
Department for Digital, Culture, Media & Sport, 2023
media
television
digital technologies
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The future of linear TV
To what extent do audiences who watch linear TV engage with digital technologies such as on demand players, broadband at home, and smartphones?
Department for Digital, Culture, Media & Sport, 2023
media
television
digital technologies
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