How can we develop a better understanding of what people want and need from their entire journey – their end-to-end journey from the moment they leave the house to the moment they arrive at their destination – covering rail, road and bus, parking, ticketing, etc? What are the implications for the transport system?
Background
The improve transport for the user strategic priority is critical in ensuring the department delivers and maintains a transport system that meets the needs of the public and addresses what they care about most. It puts the needs and expectations of current and potential users (both passengers and freight customers) at the heart of the operation of the transport system and considers about end-to-end journeys, not just individual transport modes. It is focused on ensuring that our infrastructure and the services which use it meet the varied needs of businesses and the public, are attractive, affordable, sustainable, and resilient is a crucial goal for the department.
Next steps
Get in touch with bridgetoresearch@dft.gov.uk
Source
This question was published as part of the set of ARIs in this document:
Related UKRI funded projects
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Understanding Passenger Behaviour: From insight to impact
The transport sector faces significant challenges in understanding their passengers. Across rail, bus and metro, providers are required to perform a broader set of tasks with passenger feedback than ever before. * The c...
Funded by: Innovate UK
Why might this be relevant?
The project focuses on understanding passenger behavior in public transport, covering rail and bus, which aligns with the question's goal of understanding what people want and need from their entire journey.
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Providing insights into multi-day traveller behaviour to inform sustainable transport policies and practices
A good understanding of traveller behaviour underpins all policies which are effective in influencing travel behaviour to reduce congestion, increase activity levels, improve air quality and/or reduce carbon emissions. I...
Funded by: ESRC
Why might this be relevant?
The project provides insights into multi-day traveler behavior and examines transport costs and travel patterns in the context of broader societal changes, which can inform sustainable transport policies and practices.
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The Smarter Travel Package
The Smarter Travel Package is an ambitious project to provide a step change in the way consumers view and use public transport. The group undertaking this study is led by digital communications provider Telefónica...
Funded by: Innovate UK
Why might this be relevant?
The project aims to provide a step change in the way consumers view and use public transport, which partially aligns with the question's goal of understanding the entire journey from leaving the house to arriving at the destination.