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How does the design of consumer choices influence consumer behaviour and how could this be positively directed?

Background

BEIS is striving to create fairer, inclusive and flexible workplaces so that everyone has the change to succeed, whilst balancing home and work life. We will unlock enterprise and cut burdens to help businesses start and grow, while reforming corporate governance and improving boardroom diversity. To that end, BEIS needs research to better understand the following:

Next steps

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Source

This question was published as part of the set of ARIs in this document:

Beis areas research interest interim update 2020

Related UKRI funded projects


  • The Network for Integrated Behavioural Science - The Science of Consumer Behaviour

    Changes in the domain and complexity of consumer decision making raise key challenges for modern societies. Increasingly governments transfer responsibility for complex decisions away from the state towards the individua...

    Funded by: ESRC

    Lead research organisation: University of Nottingham

    Why might this be relevant?

    The project directly addresses the question by studying consumer behaviour in the face of difficult choices and how public policy can intervene to promote their success.

  • Cognitive Biases and Behavioural Segmentation in Food Demand

    The study will consist of three parts. The first part of the study will segment consumers based on their preferences and consumption patterns using economic models of demand to facilitate better targeting of dietary int...

    Funded by: ESRC

    Lead research organisation: University of Reading

    Why might this be relevant?

    The project partially addresses the question by studying consumer preferences and consumption patterns, and how these can be influenced by behavioural biases.

  • Vulnerable Consumers Seminar Series

    The proposed programme of discussions connects with a series of important contemporary concerns that relate to broad issues of individual and societal well-being. We focus on consumer vulnerability and characterise it a...

    Funded by: ESRC

    Lead research organisation: University of Edinburgh

    Why might this be relevant?

    The project does not directly address the question but it does focus on consumer vulnerability, which could indirectly influence consumer behaviour.

Similar ARIs from other organisations